Thursday, November 29, 2007
Kaleidoscope launches The Greener Grass
We're pleased to announce a new project that's an extension of the Kaleidoscope banner, The Greener Grass.
In a nutshell, we think of The Greener Grass as our way of "collaborating to design a better future," as the tagline says. It's a web-based platform where we interview experts about a 7 of the most important aspects of our collective, global future. Each unit in The Greener Grass will follow this format: 4 or 5 weeks of interviews and research, followed by our analysis, and finally our concepts for products and services that embody the key takeaways from the interviews and analysis.
The Topics
Health & Wellness (Oct-Nov 2007)Energy (Dec-Jan 2008)
Family & Community (Feb-Mar 2008)
Leisure & Entertainment (Apr-May 2008)
Education (Jun-Jul 2008)
Globalization (Jul-Aug 2008)
Travel & Transportation (Sep-Oct 2008)
As product developers, it's what we do every day for our clients, and The Greener Grass gives us the opportunity to apply our skills toward designing a better future for all of us- we hope it can be a way for us to give back to the community.
Please visit The Greener Grass, and help us spread the word. If you see a link that someone you know might be interested in, pass it on to them. If you or someone you know would be interested in participating in an interview, let us know. Either way, tell us what you think and how we can make it better!
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