Tuesday, June 23, 2009
Kaleidoscope creates solar tent concept for Orange
The design team recently wrapped up a fun project for UK wireless giant Orange in conjunction with their sponsorship of the Glastonbury music festival. From their press release:
Thanks to Dave Roberts at MC Saatchi and the rest of the team at Orange!Orange today revealed their vision for the tent of the future. Utilising cutting edge eco-energy technology, the Orange Solar Concept Tent will allow campers to keep in touch and power their essential camping gadgets.
The Concept Tent has been designed in association with American product design consultancy Kaleidoscope and builds on learnings from the original Orange Solar Tent that was trialled at Glastonbury in 2003, as well as 2004’s Orange Text Me Home Dome. Having worked closely with Glastonbury for the last eleven years, Orange know the importance of keeping in contact with friends while onsite and undertook this concept project to look at how the festival goers communication and power supply needs might be met in the future.
Read Orange's press release here
posted by Finn McKenty at 8:37 AM
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