Thoughts on innovation, product development, engineering, and industrial design

Tuesday, July 01, 2008

Kaleidoscope at the Greener By Design conference

Kaleidoscope's Chris Hammond, along with Eric Wilmot from Frog Design, Aiden Petrie from Item Group and Clark Schaffy from IDEO, led the final panel at June's Greener By Design conference in Arlington, VA. From Greener Design's coverage:
After Eric Wilmot laid out the reasoning behind asking clients to consider the waste from products they're requesting, Makower paraphrased the idea to "You may have to change more than you think ... or else you may not be here," and which Wilmot shortened to "Do you have the guts to go through with this?" and Chris Hammond likened to the pioneer's saying for addressing a world of scarcity: "Fix it up, wear it out, make do or do without."

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Chris Hammond aptly summed up the importance of sustainability in design: "What used to be a nice-to-have feature is now going to be your ticket to the dance, and if you don't have it, you'll be left out in the cold."

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posted by Finn McKenty at 9:26 AM 0 comments

Monday, April 23, 2007

Awake At The Wheel

Earth Day is a few days behind us, but that doesn't mean we're done thinking about responsible product lifecycles, lowering our carbon footprints, and other issues surrounding sustainable development. Clean energy is really at the heart of the whole discussion, with considerable press devoted to it over the past few months. It's one of, if not the hottest, places to invest right now, and it's clear that this train has left the station.

Our friend Rob Elam, CEO of Seattle-based Propel Biofuels maintains a great blog on all things biodiesel by the name of Awake At The Wheel. The purpose is clear, the information is great, and it's on our daily reading list:
Our mission is to provide the most accurate, up to date and practical information to biodiesel drivers. We drive biodiesel, our friends drive biodiesel, and our customers drive biodiesel. That's a lot of biodiesel feedback! Awake at the Wheel is the forum for us to publish this information.

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posted by Finn McKenty at 9:53 AM 0 comments